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Showing posts from September, 2022

Why Everyone Needs an Elevator Pitch

Most of us know about the “elevator pitch.”  Entrepreneurs use them to capture the attention of an investor when they have a quick opening—like riding in an elevator. It’s also used to pitch ideas for media content, movies, books, and even oneself when seeking a new job. So why do you need a personal elevator pitch? To communicate your uniqueness. Because we live in a 15-second world, we need quick and easy ways to help new acquaintances see we are passionate, active, and interesting.  In my case, even as a retired person, rather than letting age define me as an old guy, senior, etc. with the associated stereotypes, I’d like to be able to define myself as I wish. So, how do you create your pitch? List highlights of your personal history and current situation. Add current interests and how you spend your time. Incorporate those points into a few sentences, 70-150 words or so.  Wrap it up with a sentence or two of things you want to pursue. Here’s my effort and my own pitch...